Each week Shop Tool Reviews reaches tens of thousands of professionals and business owners who run both large and small automotive, furniture, and metal shops. These are the very business owners who make purchasing decisions for their companies and employees throughout the year. Shop Tool Reviews is written by mechanics, furniture makers, metalworkers, and other professionals—the very people who use these tools on a daily basis to make their workflow more efficient.

Each Month Shop Tool Reviews Provides:

  • Hands-on tool reviews
  • New tool previews and editorial articles
  • Relevant and engaging social media posts

With attractive visuals and in-depth real-world tool testing, Shop Tool Reviews informs and educates—even while it entertains. And it speaks directly to business owners, letting them know about new machines and tools and learn which ones are going to help them get more work done in less time—and for less money. Advertising with Shop Tool Reviews puts your company name and your equipment in front of the automotive and metalworking Pros you want to reach.

Shop Tool Reviews is relevant because it’s a written BY professionals FOR professionals. 

Successful Advertising Campaigns

Our organization has run successful advertising campaigns for:

Who’s Reading Shop Tool Reviews

Auto mechanics, metalworkers, furniture makers, and more read Shop Tool Reviews—the very people who use these tools on a daily basis to make their workflow more efficient. It has engaging, rich content written by Pros who know the metalworking and automotive business. Reviews of new and upcoming shop tools help business owners make informed purchase decisions, and helpful articles provide valuable insight into improving workflow and safety. In short, our readers are your target shop tool-buying audience. And since the large majority of our readers are business owners and decision-makers, you’re influencing the people who actually buy these power tools and accessories—lots of them.

Ads on Shop Tool Reviews Reach the Key Influencers in Companies You Want to Connect With

About Our Readers

  • 79% of Shop Tool Reviews readers describe themselves as business owners or tradesmen working in a shop environment
  • 88% say they read the website at least once/week
  • Average age: 69% over 35 (74% are married)
  • Male/female: 89%/11%
  • 87% of Shop Tool reviews readers approve tool purchases for their companies
  • Shop Tool Reviews readers are the Final Decision Makers for a wide range of shop tools, equipment, and accessories

A Three-Phase Approach

    • Online With over 550,000 monthly visitors in our network, is the premier destination for the professional tradesman, joiner, woodworking professional, or metalworker. From pro-focused tool reviews to industry news and trade-focused articles, is designed specifically for the shop owner or small business owner who makes furniture, cabinets, or other wood or metal products and systems.
    • Newsletter Our newsletter has been built steadily over the past several years and goes out to over 5,000 professionals who look to us for reliable shop tool reviews and trade-related articles.
    • Social Media With an active Instagram, Facebook, and Twitter presence, Shop Tool Reviews backs up every review and advertising campaign with a steady dose of social media exposure.
  • Get More Info or Request a Media Kit!

    To find out about the advertising opportunities available at Shop Tool Reviews, please contact us:

    Shop Tool Reviews

    advertising -AT-

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